Renting Email Lists – Costs, Deliverability & Targeting (Part 1)
April 10, 2007 – 4:15 pm | by e-Factory
From CAN-SPAM to filtering and bad lists, renting email lists for reputable B2B and B2C email marketing is tricky.
This first installment of a 2-parter (free access until 4/17) tells you what you need to know before sitting down with a broker to shop for lists to use.
Read “Renting Email Lists…” »
