AdWords Advertising - How to Increase Your Quality Score in 4 Easy Steps

April 26, 2008 – 11:43 am | by e-Factory

By Fabian Tan

Google AdWords’ Quality Score has often been a mystery to many online marketers. But many AdWords experts agree that there are three main components to achieving a high Quality Score and lowering your minimum cost per click — your ad copy, your clickthrough rates (CTR) and your landing page copy.

Here are four easy steps you can take to boost your Quality Score and get lower minimum costs per click:


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Affiliate Marketing – Make Money With PPC

April 21, 2008 – 10:00 am | by e-Factory

By Michael Pergrem

There are tons of ways to use Internet marketing to make money online. One of the best and most reliable ways is PPC marketing. PPC (pay per click) marketing is a powerful tool in the hands of an affiliate marketer. You can get a constant stream of visitors to your site and increase ROI (return on investment) by more than 300%!

The biggest PPC marketing showcase is Google. You may have noticed a column of ads on the right hand side of your search page. Those are PPC ads. People sign up for Google AdWords, create those ads and they are shown on Google under specific keywords.


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No Comments | Posted in » Affiliate Marketing, PPC