Banner Ads – Get the Most Out of Them
April 19, 2008 – 10:07 am | by e-Factory
By Joe Hunley
Banner ads are a very popular form of advertising on millions of websites . Blogs and websites are loaded with banners advertising any and every product you can imagine. The presence of so many banners would lead one to believe that this method of advertising is extremely effective. The reality is banner ads only average a 2 percent clickthrough rate, and clickthrough is the “bread and butter” of online advertising. Thought the 2 percent is not impressive, you can increase your ad returns by using them effectively.
Tags: advertising, banners
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